The art of persuasion, it’s a beautiful thing. Books have been written about it, master classes offered and expressions like “he could sell ice to an Eskimo” coined. Home buyers and home sellers dabble in the “persuasion” arena during the purchase process as they roll through the deal. The typical real estate agent doesn't dabble, they will do whatever necessary to secure their commission. Someone certain to be on the radar of all is the appraiser; sometimes an ally, sometimes an enemy. More on Karen later...

Home Sellers & Appraisers

When an owner decides to list, their first move to solicit a real estate agent. Unfortunately, most sellers fail to properly vet an agent and many agents lack the ability/expertise/desire to speak candidly to…

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Fear sells. The speed at which surveillance devices became "the norm" after 9/11 is mind-boggling; from satellites to cell phones, cameras are rolling. Out shopping for a home, always assume that you are being recorded when you step onto that property. The idea that home surveillance devices are now essential is marketing gold, not to be fully ensconced in "protection" could easily result in your or your loved one's demise. The result? Continuous growth of home security systems, from Ring to full video/audio surveillance; inside and out. Homebuyers are being recorded and there's no obligation for anyone to disclose that.

Smile for the Camera

Under federal and Georgia law, some types of surveillance are legal, and others are not. Whether the…

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